De Beers Group reaches £396m in tough diamond gross sales cycle

De Beers Group reaches £396m in rough diamond sales cycle

De Beers Group has revealed its provisional worth for the Cycle 2 2021 tough diamond gross sales for the interval 22 February to 08 March 08 March 2021 to be $550m (£396m).

The group additionally revealed its precise Cycle 1 2021 gross sales worth between18 January and a pair of February 2021 to be $663m (£477m) rising from $363m (£261m).

The corporate claimed that as a result of international restrictions on commerce and motion, the group has continued to implement a “extra versatile method” to tough diamond gross sales throughout the second gross sales cycle of 2021, with the Sight occasion prolonged past its regular week-long period.

Bruce Cleaver, CEO, De Beers Group, mentioned: “Midstream consumers continued to specific wholesome demand following higher than anticipated retail gross sales of diamond jewelry over Christmas, Chinese language New 12 months and Valentine’s Day, with the trade now set to enter what’s historically a interval of decrease seasonal demand.

“Whereas the 12 months has began positively, we recognise ongoing near-term uncertainty within the tempo and form of the restoration.”

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