NAJ calls on members to keep up Covid security guidelines

NAJ calls on members to maintain Covid safety rules

The Nationwide Affiliation of Jewellers (NAJ) is asking on members to keep up Covid-19 #StoreSafe pointers after a number one client report revealed security is a much bigger concern than worth to prospects this festive season.

Possibly’s ‘Retail 2020: What Customers need now (Version 2) survey of 20,000 customers revealed that 31% of consumers thought-about security because the primary issue that can decide the place they store over the festive interval.

The potential worth of things represented the second largest issue customers have been contemplating when purchasing over Christmas at 28%.

Adam Jacobs, chair of the Client Focus Group mentioned: “StoreSafe is in place to guarantee prospects that NAJ Members have and are taking all the required, and in lots of circumstances extra steps to guarantee a Covid Protected surroundings. 

“With native lockdowns more and more doable after right this moment’s London announcement, reminding all stakeholders is smart particularly alongside any promotional exercise for Christmas.”

Gary Wroe, MD of Hockley Mint and chair of the NAJ mentioned: “It’s not simply retailers that must be persevering with to convey consideration to COVID protected actions. 

“Producers, suppliers and wholesalers also needs to be reminding all these related to the enterprise in regards to the COVID actions taken to this point, to keep up assurance with workers, prospects to suppliers to proceed making progress with normal operations, in addition to assist cease the unfold of the virus itself.”

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